TVS King Deluxe Market Activation Pan-Nigerian Roadshow in 6 Cities – Ibadan, Aba, Umuahia, Enugu, Nsuka and Abuja – February – March 2018

  • Increase awareness of the TVS Star motorcycle and its unique features.
  • Recruit new users of the product.
  • 6 weeks Western Nigeria Roadshow activation
  • Road show to sensitize public and drive sales
  • Engaging activities to increase TOMA
  • Digital & social media amplification
  • 2,093 prospective target reached
  • 14 cities activated
  • 2,469 Motor Cycle Riders reached

Leave a comment