TOTAL – JETWASH ACTIVATION – DECEMBER 2018

  • Drive awareness for the new Total Jetwash Automated Car Wash in Lagos & Abuja
  • Organized, manage and execute direct marketing in selected stations
  • Educate motorist on attributes and benefits
  • Stimulate trials using discount Wash at Peak Periods and give-away at other times.
  • Increase awareness across selected touch points
  • Achieved up to 700+ wash in 1 month
  • Generate leads and referrals.

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