19th Ave New York, NY 95822, USA

BIC® SHAVE, PLAY AND WIN- Nigeria~ June-August 2019

  • Increase sales and awareness of BIC 1 Shavers pan-Nigeria.
  • Reward existing customers
  • Recruit new customers
  • Buy, scratch & win
  • Digital promo mechanics.
  • D2D Sales – Guerilla Marketing.
  • University Viewing Centre.
  • PR
  • OOH marketing
  • Activated 11 cities
  • Achieved 126% of sales target
  • Activated 48 markets
  • Reached Over 1 million customers
  • 11 BRT Branding & 25 Press Releases
  • 18 Blog Posts

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