STRATEGIC PLAN FOR TVS KING DELUXE TRICYCLE & TVS STAR HLX MOTORCYCLE
#BIC1ShaveMaze and Puzzle
BIC® SCHOOL ACTIVATION Dakar, Guediawaye, Pikine, Rufisque, Ziguinchor March 2020
BIC® MINI BTS -Nigeria ~January – February 2020
BIC® HORECA ACTIVATION- Nigeria~ November – December 2019
WRITE YOUR SUCCESS WITH BIC® Dakar, Thies and Mbour, Senegal September – October 2019
M&B FLIER DISTRIBUTION ~ Nigeria – September 2019
BIC® “WRITE YOUR SUCCESS WITH BIC” FRENCH BTS ACTIVATION Dakar, Senegal. August – September 2019
BIC® BACK TO SCHOOL- Nigeria~August – September 2019
BIC® SHAVE, PLAY AND WIN- Nigeria~ June-August 2019
BIC® SCHOOL SAMPLING & SALES ACTIVATION ~ Nigeria-June-August 2019
BIC® “ALWAYS FRESH WITH BIC” AFCON 2019 Dakar, Senegal June – July 2019
TVS HLX PLUS AWARENESS_Nigeria – March – May 2019
BIC® “WRITE YOUR SUCCES WITH BIC” SAMPLING ACTIVATION SN 2019
SYNIX BIGGER BETTER PROMO. Nigeria – May 2019
SYINIX® – PAMPHLETEERING-Nigeria: May 2019
M&B WORLD MALARIA DAY- Nigeria ~ April 2019
BIC® Campus _Sampling
LORD’S DRY GIN® Shoppers’ Promotion –Lagos, Nigeria~December 2018 – January 2019
GRAND OAK – LORD’S CONSUMER PROMOTION ~ Lagos, Nigeria – December 2018
BIC®1 SHAVERS “STAY FRESH” NCP SN activation-Dakar and up country,Senegal- October – December 2018
LUMINOUS ADVANCED VIEWING PARTNERSHIP OF ”CHIEF DADDY” MOVIE:Nigeria-December 2018
TOTAL – JETWASH ACTIVATION – DECEMBER 2018
BIC® – LIGHTERS SQUAD LAMPS ACTIVATION – DECEMBER 2018
REGAL – AFROBEAT RAVE Lagos – AUGUST 2018
TVS – Go For Goal SW Nigeria Activation in 5 Cities – Lagos, Ibadan, Enugu, Kano, Abuja – JUNE 2018
BIC® Shavers (Stay Fresh With BIC1) Lagos, Ibadan, Enugu, Abuja, Ilorin, Akure, Onitsha, Nnewi, Owerri, Makurdi, Kaduna, Jos. – March – May 2018
BIC® School Sampling Lagos, Ibadan, Enugu, Abuja, Kwara, Ondo, Onitsha, Nnewi, Owerri, Makurdi, Kaduna, Jos. – February – April 2018
TVS Star “No Shaking” 1.0 SW Nigeria Roadshow in 6 Cities – Lagos, Oyo, Ogun, Osun, Kwara and Ondo – APRIL – MAY 2018
TVS King Deluxe Market Activation Pan-Nigerian Roadshow in 6 Cities – Ibadan, Aba, Umuahia, Enugu, Nsuka and Abuja – February – March 2018
BIC® Shavers Consumer Promotion Pan-Nigerian Coupon Based Promotion Roadshow in 12 Cities – July – September 2017
BIC® Stationery Back-To-School Road Show Activation in 6 Cities – August – September 2017
BIC® School Sponsorship/ Special Events Lagos, Ibadan, Onitsha, Enugu, Abuja & Kaduna – February – June 2017
BIC® School Sampling Lagos, Ibadan, Ilorin, Akure, Asaba, Onitsha, Awka, Enugu, Port Harcourt, Kaduna, Nassarawa, & Abuja – February – June 2017
SHARE YOUR HAPPINESS WITH JINI GINGER (MENTHE FRAÎCHE, MOSS DOLI, JINI GINGER- April – May 2017
BIC® Cristal UF Consumer Sampling Activation Lagos, Ibadan, Akure, Onitsha, Kaduna & Abuja – September – November 2016
BIC Art Stars School Contest (BASSC) Lagos, Ibadan, Enugu & Kano – March – May 2016
BIC® 100% Cristal School Sampling Activation 4 Cities -October – November 2015
GINGER LORD’S DRY GIN® STRATEGIC PARTNERSHIP-Lagos, Nigeria~ September – December 2019
GRAND OAK – DISTRIBUTORS’ CONFERENCE – Park Inn Hotel, Ogun State, Nigeria ~ October 2019
BIC® FAN ZONE/ SPACE TO WATCH SENEGAL’S MATCHES Dakar, Senegal: June – July 2019
GOL – LORD’S SILENT DISCO ~ Lagos, Nigeria – December 2018
GOL – LORD’S SILENT DISCO LAGOS DECEMBER 2018
BIC – SHAVE & WIN DRAW GRAND FINALE LAGOS DECEMBER 2018
BIC – SHAVE & WIN DRAW FIRST DRAW LAGOS NOVEMBER 2018
SIMBA GROUP – OPENING OF SIMBA DEN LAGOS
TVS _DEALERS’ CONFERENCE & PRODUCT LAUNCH LAGOS _ AUGUST 2018
TVS_ CONFAM NAIJA DANCE Grand Finale LAGOS AUGUST 2018
GRAND OAK _ DISTRIBUTORS’ CONFERENCE LAGOS AUGUST 2018
BIC Cristal Ultra-Fine Product Launch Lagos, Ibadan, Akure, Onitsha, Kaduna & Abuja July – August 2016
GRAND OAK – TRICYCLE SCHEME – TEAM A_ Lagos, Ekiti, Ogun, Oyo, Ondo, Kwara & Imo- January 2020
LORD’S DRY GIN®- Lagos, Nigeria ~ JUNE – OCTOBER 2019
WRITE YOUR SUCCESS WITH BIC® Dakar, Thies and Mbour, Senegal September – October 2019
M&B NATURE CARE AVA ACTIVATION ~ Nigeria – September – October 2019
BIC® “WRITE YOUR SUCCESS WITH BIC” FRENCH BTS ACTIVATION Dakar, Senegal. August – September 2019
BIC® SCHOOL SAMPLING & SALES ACTIVATION ~ Nigeria-June-August 2019
BIC® – MINI BACK TO SCHOOL (STATIONERY) JANUARY 2019 (ON-GOING)
GRAND OAK – LORD’S CONSUMER PROMOTION ~ Lagos, Nigeria – December 2018
BIC®1 SHAVERS “STAY FRESH” NCP SN activation-Dakar and up country,Senegal- October – December 2018
SEAMAN’S SCHNAPPS_Cool Twista Promo SW Nigeria Activation– Lagos (Pilot) JULY 2018
BIC® 2018 MINI BTS CAMPAIGN -January – March 2018
BIC® Cristal Ultra_Fine Shoppers Activation
BIC® Stationery Back-To-School Bookshop & Supermarket Activations_15 Cities August – September 2017
BIC® Stationery Back-To-School Guerilla Sales _15 Cities July – October 2017
BIC® Cristal Ultra-Fine Direct 2 Retail Sales Lagos, Ibadan, Akure, Onitsha, Kaduna & Abuja July – September 2016
BIC® – SHAVERS ~ Lagos, Nigeria-October 2018
BIC SHAVERS Digital Campaign – #BICMusicChallenge OCTOBER 2018
BIC® Shavers Consumer Promotion – August – 2017 & 2018
Digital Campaign _ #ConfamNaijaDance JULY 2018
TVS NIGERIA Nigeria -June 2018
Digital Campaign – JUNE 2018
WANDEL NIGERIAL LTD Digital Campaign – March 2018
BIC® STATIONERY DIGITAL CAMPAIGN – MARCH 2018
BIC® Shavers Consumer Promotion Digital Campaign August_September 2017
SIMBA GROUP – TVS TRYCYCLE INT’L WOMEN’S DAY CELEBRATION Nigeria- March 2018
TV, RADIO & OUTDOOR
BIC® AFRICA ART MASTER-Nigeria ~ December – January 2020
SIMBA GROUP TVS PARTNERSHIP WITH SUPER EAGLES TV & PRINT MEDIA OCTOBER 2018
SIMBA GROUP TVS TRYCYCLE INT’L WOMEN’S DAY CELEBRATION PRINT MEDIA MARCH 2018
BIC® SHAVERS (SHAVE & REALIZE YOUR DREAM PROMO) PRINT MEDIA July – October 2017
GRAND OAK – LORD’S CONSUMER PROMOTION ~ Lagos, Nigeria – December 2018
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