STRATEGIC PLAN FOR TVS KING DELUXE TRICYCLE & TVS STAR HLX MOTORCYCLE
#BIC1ShaveMaze and Puzzle
BIC® – LIGHTERS SQUAD LAMPS ACTIVATION – DECEMBER 2018
TOTAL – JETWASH ACTIVATION – DECEMBER 2018
REGAL – AFROBEAT RAVE Lagos – AUGUST 2018
TVS – Go For Goal SW Nigeria Activation in 5 Cities – Lagos, Ibadan, Enugu, Kano, Abuja – JUNE 2018
TVS Star “No Shaking” 1.0 SW Nigeria Roadshow in 6 Cities – Lagos, Oyo, Ogun, Osun, Kwara and Ondo – APRIL – MAY 2018
BIC® Shavers (Stay Fresh With BIC1) Lagos, Ibadan, Enugu, Abuja, Ilorin, Akure, Onitsha, Nnewi, Owerri, Makurdi, Kaduna, Jos. – March – May 2018
TVS King Deluxe Market Activation Pan-Nigerian Roadshow in 6 Cities – Ibadan, Aba, Umuahia, Enugu, Nsuka and Abuja – February – March 2018
BIC® School Sampling Lagos, Ibadan, Enugu, Abuja, Kwara, Ondo, Onitsha, Nnewi, Owerri, Makurdi, Kaduna, Jos. – February – April 2018
BIC® Stationery Back-To-School Road Show Activation in 6 Cities – August – September 2017
BIC® Shavers Consumer Promotion Pan-Nigerian Coupon Based Promotion Roadshow in 12 Cities – July – September 2017
BIC® School Sampling Lagos, Ibadan, Ilorin, Akure, Asaba, Onitsha, Awka, Enugu, Port Harcourt, Kaduna, Nassarawa, & Abuja – February – June 2017
BIC® Campus _Sampling
BIC® School Sponsorship/ Special Events Lagos, Ibadan, Onitsha, Enugu, Abuja & Kaduna – February – June 2017
BIC® Cristal UF Consumer Sampling Activation Lagos, Ibadan, Akure, Onitsha, Kaduna & Abuja – September – November 2016
BIC Art Stars School Contest (BASSC) Lagos, Ibadan, Enugu & Kano – March – May 2016
BIC® 100% Cristal School Sampling Activation 4 Cities -October – November 2015
BIC – SHAVE & WIN DRAW GRAND FINALE LAGOS DECEMBER 2018
GOL – LORD’S SILENT DISCO LAGOS DECEMBER 2018
SIMBA GROUP – OPENING OF SIMBA DEN LAGOS
BIC – SHAVE & WIN DRAW FIRST DRAW LAGOS NOVEMBER 2018
GRAND OAK _ DISTRIBUTORS’ CONFERENCE LAGOS AUGUST 2018
TVS_ CONFAM NAIJA DANCE Grand Finale LAGOS AUGUST 2018
TVS _DEALERS’ CONFERENCE & PRODUCT LAUNCH LAGOS _ AUGUST 2018
BIC Cristal Ultra-Fine Product Launch Lagos, Ibadan, Akure, Onitsha, Kaduna & Abuja July – August 2016
GRAND OAK – TRICYCLE SCHEME JANUARY 2019 (ON-GOING)
BIC® – MINI BACK TO SCHOOL (STATIONERY) JANUARY 2019 (ON-GOING)
MAY & BAKER – AVA DRIVE ACTIVATION JANUARY 2019
GRAND OAK – LORD’S XMAS PROMO DECEMBER 2018
SEAMAN’S SCHNAPPS_Cool Twista Promo SW Nigeria Activation– Lagos (Pilot) JULY 2018
INFINITY CEREALS SELF FINANCE SCHEME Sales Activation -(Lagos Pilot) February – April 2018
BIC® 2018 MINI BTS CAMPAIGN -January – March 2018
BIC® Stationery Back-To-School Bookshop & Supermarket Activations_15 Cities August – September 2017
BIC® Stationery Back-To-School Guerilla Sales _15 Cities July – October 2017
BIC® Cristal Ultra_Fine Shoppers Activation
BIC® Cristal Ultra-Fine Direct 2 Retail Sales Lagos, Ibadan, Akure, Onitsha, Kaduna & Abuja July – September 2016
BIC SHAVERS Digital Campaign – #BICMusicChallenge OCTOBER 2018
Digital Campaign _ #ConfamNaijaDance JULY 2018
Digital Campaign – JUNE 2018
BIC® Shavers Consumer Promotion Digital Campaign August_September 2017
BIC® STATIONERY DIGITAL CAMPAIGN – MARCH 2018
WANDEL NIGERIAL LTD Digital Campaign – March 2018
TV, RADIO & OUTDOOR
SIMBA GROUP TVS PARTNERSHIP WITH SUPER EAGLES TV & PRINT MEDIA OCTOBER 2018
SIMBA GROUP TVS TRYCYCLE INT’L WOMEN’S DAY CELEBRATION PRINT MEDIA MARCH 2018
BIC® SHAVERS (SHAVE & REALIZE YOUR DREAM PROMO) PRINT MEDIA July – October 2017
BIC Welcome Back to School
BIC My Goal My Plan
BIC RAVE
BIC Shave
TVS Keke na Confam
BIC

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